Nice 'n' Naughty is a pioneering market leader and highly respected within the industry. The company got its start with a single branch in Chester, England, but has grown exponentially.

Through commitment, dedication, loyality and high levels of customer service, Nice 'n' Naughty has been proud to bring a modern day approach to licensed sex shops into the mainstream. The company has earned the Investor In People Award and is the only licensed shop within the United Kingdom to achieve this status.