LOS ANGELES—Raj Armani, the co-founder and COO of IMbesharam.com, recently received a high-profile spotlight on a leading Indian business platform—@shankar_unravelled—led by Shankar Bhalla. The business and marketing influencer celebrated Armani's pioneering vision of transforming societal taboos into a thriving business in India.
The feature digs deeper into the story behind the inception of IMbesharam.com in 2013—at a time when conversations around safe sex, pleasure and adult products were an equivalent of cultural offense in India.
Despite facing societal stigmas, orthodox government departments, and archaic laws, Armani's unwavering belief in the need to bridge the pleasure gap and his persistent efforts led to India’s #1 online adult store that now boasts over 1M+ orders delivered orders and over 20 lakh annual visitors.
Raj’s narrative is not just about business success, Bhalla notes on his series "Mighty Indian Businesses"; it's about challenging norms, fostering acceptance and driving a cultural shift, making his story resonate with entrepreneurs and visionaries who aspire to make a difference against the odds.
Watch the full feature here.