LOS ANGELES—Pineapple Support, a mental health nonprofit serving the adult industry, has appointed Athena Bellamy as its latest brand ambassador. An adult performer, mentor, and mental health advocate, Bellamy joins a growing team of ambassadors dedicated to promoting mental wellness and supporting performer wellbeing across the industry.
Bellamy is widely recognized for her self-care advocacy and has created transformative tools for sex workers, including The Camming Compass workbook.
Said Bellamy, "Supporting performers’ mental health is at the heart of everything I do. I’ve seen firsthand how isolating this industry can feel, and I want people to know they don’t have to navigate those challenges alone."
Pineapple Support was founded by British performer Leya Tanit in 2018 after a string of losses in the adult industry from depression and other mental illnesses. The company, a qualified 501(c)(3) tax-exempt organization in the United States, has connected over 15,000 adult performers to mental health services, including free and low-cost therapy, counseling, and emotional support.
Said Tanit, "Athena’s advocacy work is incredibly aligned with our mission. She brings a powerful combination of lived experience, professional insight, and a deep commitment to uplifting her peers. We’re thrilled to have her join our Pineapple Support ambassador team."
To become a sponsor of Pineapple Support, visit PineappleSupport.org/sponsorship.
To learn more about Pineapple Support’s services or sponsorship opportunities, visit PineappleSupport.org.


