HUNTINGTON BEACH, Calif.—Sportsheets has released a new training video to support the reintroduction and expansion of the Lace Collection from Sex & Mischief. Presented by industry expert and Sportsheets brand ambassador Rin Musick, the video equips retailers with the product knowledge and selling language needed to confidently position the collection.
Said Musick, "Our goal with Lace—and with this training video—is to empower retail teams with the knowledge and language to connect with shoppers. It’s all about helping customers find the right product and making that sale seamless."
Part of Musick's ongoing training series, the video is tailored for retailers currently offering—or looking to introduce—Sportsheets products. It offers clear, accessible insights into the collection as a whole, as well as detailed information on each item, making it easy to reference and share with staff.
Music added, "Lace is all about subtle seduction and smart design. This training video helps retailers connect those details to the customer experience and turn shelf appeal into sales."
The Lace Collection features ten designs, including two garter options, a first for Sex & Mischief as the brand ventures into the lingerie space, and a budget-friendly spreader bar with an intricate lace pattern.
The new designs were fully unveiled to the public at EroSpain 2025. Now available for pre-order, shipping is expected to begin in mid-June.
Watch the training video on YouTube.
For product details or to place orders, contact a Sportsheets sales representative or email [email protected]. For updates, follow the brand on Instagram @Sportsheets.
