BARCELONA, Spain/WASSERBILLIG, Luxembourg—pjur's bestselling product, pjur Original, has been honored with the 2025 Erospain Award for Sex Lubricant of the Year. The award was presented during this year’s trade show in Barcelona.
Said Alexander Giebel, CEO and founder of pjur, "This is a fantastic recognition. We’d like to thank everyone who helped make this possible—especially our retail partners and end customers."
To mark its 30th anniversary, pjur unveiled an exclusive Anniversary Gift Set at the event. The set includes the brand's bestseller pjur Original (100ml), along with a complimentary bottle of pjur Aqua (30ml)—all for the price of a single pjur Original (100ml). This set not only attracts users of silicone-based products with a complimentary gift, but also encourages them to try a water-based alternative.
Giebel emphasized, "Our bestseller pjur Original represents passion, tradition, and innovation. It’s a perfect example of how a simple idea can grow into a globally established brand. With the Anniversary Gift Set, we want to say thank you to everyone who has been part of our journey. This award is a strong signal that pjur is still on the right track—and that quality always wins."
For more information and an overview of pjur’s products, visit pjur.com.
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