COLOGNE, Germany—Lubricant manufacturer pjur participated in Cologne Fetish Pride 2026, held May 21-25 in Cologne, supporting the event through product placement and distribution across multiple festival activities.
Organized by Rheinfetisch NRW, the event included more than 25 program highlights, including parties, community meetups, workshops, and the election of Mr. Fetish NRW 2026. The competition took place during the Fetish Boat Tour.
As part of the collaboration, the company distributed pjur Back Door SachetCards featuring pjur Back Door Relaxing and pjur Back Door Moisturising products at various events, including on the Fetish Boat. Products were also integrated into two displays on the boat. pjur also provided exclusive surprise packages for the top-place contestants of the Mr. Fetish NRW 2026 competition.
pjur was also featured in the event's official communications, including social media coverage, an advertisement in the event booklet, and a banner in the outdoor area during the Fetish Boat Tour.
Cologne Fetish Pride has been organized by Rheinfetisch NRW since 2008 and is considered one of Europe's established fetish events. After a hiatus between 2020 and 2022, the event returned and has since attracted visitors from Germany and across Europe.
To learn more about pjur’s products, visit pjur.com.
