VIENNA, Austria/WASSERBILLIG, Luxembourg—pjur participated as a partner in the cultural program at the ninth edition of Porn Film Festival Vienna (PFF), held April 16–20 in Vienna, Austria.
Outstanding movies were honored at the award gala on April 18 across 21 categories. In this context, pjur was visibly present and reached winners directly through official goodie bags containing a curated selection of products, including pjur Back Door Moisturising, pjur Original, pjur Woman Lust, and pjur Organic Fresh.
In addition to product placement, pjur was the only advertisement featured in the official festival program booklet.
The Porn Film Festival Vienna sees itself as a platform that rethinks pornography as a cinematic and discursive form of expression. With a focus on feminist, queer, and experimental works, the festival opens spaces for new perspectives on intimacy, desire, and human connection within an increasingly digitalized world.
For pjur, the partnership offered the opportunity to engage directly with filmmakers and creatives and integrate into cultural discourse, strengthening the perception of the brand as part of a modern understanding of intimacy and self-determination. The presence at the festival underlines pjur’s ambition to explore new contexts and actively shape the dialogue around body, closeness, and sexuality beyond traditional communication spaces.
To learn more about pjur’s products, visit pjur.com.
