FLESHBURG, Germany / WASSERBILLIG, Luxembourg / TAIPEI, Taiwan—pjur is giving customers a chance to try its Woman Lust series stimulation gel, with tester sticks available at participating retailers.
“The pjur Woman Lust series is an innovative stimulation gel for women and enjoys great popularity among customers and retail partners alike,” the company said in its announcement. “The use of tester sticks has proven especially successful, allowing the product to be experienced directly at the point of sale. When tested on the tongue, the long-lasting tingling sensation becomes immediately noticeable. This often leads to increased impulse purchases.”
Orion, pjur's long-time distribution partner, reports consistently positive experiences with the tester sticks, with many customers being enthusiastic about the long-lasting effect and the product’s pleasant tingling sensation. Women seeking sensual stimulation, in particular, show great interest.
Orion sees growing potential for products like pjur Woman Lust and pjur Woman Lust Intense, emphasizing that live testing greatly facilitates the purchasing decision by allowing customers to experience the quality and effect firsthand.
Alexander Giebel, pjur CEO, said, "pjur Woman Lust and Woman Lust Intense not only successfully expand the product portfolio, but also meet the growing demand for female stimulation."
The pjur Woman Lust series features a water-based formula that is also suitable for use with erotic toys. Natural, high-quality ingredients provide users with noticeable clitoral stimulation that lasts for up to 15 minutes, the company said.
Meanwhile, the company was featured in GQ Taiwan magazine following a recent visit to the country and its long-standing distribution partner, U-GEM, in Taipei.
During the interview, Giebel spoke about the origins of the pjur brand, the importance of quality in intimate moments, and how his company helps people worldwide experience their sexuality freely and self-determined. To read the full article, click here.
Giebel was accompanied on his trip to Taiwan by Marco Schneider, a longtime pjur expert for the Asian market and key account manager for Taiwan. Together, they held in-depth discussions with the U-GEM team about market potential and future growth opportunities.
Among the most in-demand pjur products are the pjur Superhero Series, including the new Superhero Ultimate Variant, as well as the stimulating gel pjur Woman Lust. pjur’s water-and silicone-based lubricants are also widely available across the region, thanks to U-GEM’s distribution efforts.
“U-GEM is an important partner for us. Their expertise and proximity to the market play a key role in helping us successfully position our products in Taiwan,” Giebel said. “We truly appreciate the collaboration and look forward to many more shared successes.”
For details on the pjur Woman Lust series and point-of-sale materials, please contact Orion at [email protected] or visit pjur.com.
