SAN JOSE, Calif.—Swedish designer brand LELO has announced the release of Luna Beads Noir, a new version of their popular Kegel exercise balls with a focus on pleasure.

Now available in sensual black, Luna Beads Noir have been released following a 400 percent surge in popularity for pleasure beads in light of the Fifty Shades of Grey sales boom. 

Women the world over are turning to LELO pleasure beads to enjoy enhanced sensations during foreplay and beyond. Worn with complete discretion, the beads vibrate when the wearer moves to not only provide pleasurable sensations, but also effectively exercise the pelvic floor and impart all the long-term benefits of having healthy PC muscles. These benefits include increased vaginal tightness, lessened discomfort from menopausal symptoms as well as stronger and more easily achieved orgasms.

“We’re delighted that more women than ever before are experimenting with a more daring sensuality, as can be seen from the immense demand for our pleasure and fitness beads,” said LELO USA Director of Sales and Marketing Donna Faro. “To us, it’s very encouraging that this increased acceptance of their sensual side and their enjoyment of Luna Beads Noir comes with important benefits for the intimate wellbeing of women everywhere.”

For more information, visit LELO.com.

The team from BMS Factory has returned home from a productive and successful time at eroFame.

With an amazing turnout of both luxury vendors and attendees at one of the best eroFame conventions to date, BMS stood out with its two visually stunning booths, one for Swan and the other for the new Ultimate Personal Shaver.

Hard at work this past year on new designs for the well-known Swan collection, three new designs have emerged catering to those looking for a new experience from their favorite brand of luxury vibrators.

There was definitely an enthusiastic buzz at the Swan booth. Its three new products—Kissing Swan, Love Swan, and Blossom Swan—all borrow their core design from the popular Royal Swan, which has rotation and vibration, but have been reworked with new clitoral stimulators each providing a unique sensation. The power of PowerBullet technology is still a main feature, and has been tweaked to introduce a sensation that is entirely new to Swan. At the lowest setting, the clitoral stimulator delivers a delicate tapping motion. By continuing to press the button, you are gradually elevated through the variable motions until you find yourself at reaching an intense fluttering sensation.

Officially debuting at the show after a one-year hiatus, the Ultimate Personal Shaver makes its return with a new, convenient design providing everything the user needs in one kit. Excitement was high as many people were interested in seeing the newly designed shaving product that already sold so well in the past. Now available in two kits, one each for women and men, the new design can be offered at a much cheaper and affordable SRP; buyers and distributors from all over the world wanted to get their hands on them.

“We were overwhelmed and thrilled by the response the new Ultimate Personal Shaver received at the show. We brought some samples with us but unfortunately didn’t have enough for everyone that wanted one. We now know that this is going to be a fast seller, and we’ll definitely be ready with an amazing product for you” said Steve Bannister, president of BMS Factory.

For more information on these and other BMS products, contact sales@bmsfactory.com.