COTR CEO Named Outstanding Sexual Wellness Advocate at 'O' Awards

LAS VEGASAlicia Sinclair, founder and CEO of COTR Inc., was named Outstanding Sexual Wellness Advocate at the 2026 AVN "O" Awards, recognizing her leadership and long-standing contributions to the sexual wellness and pleasure products industry. 

Sinclair’s recognition reflects more than two decades of work focused on advancing sexual wellness through education-led strategy, product innovation, and ethical brand development.

A certified sex educator, coach, and industry strategist, Sinclair has built a career at the intersection of education and commerce. As founder and CEO of COTR, Inc., she oversees a portfolio that includes b-Vibe, Le Wand, and The Cowgirl. 

Sinclair commented, "This 'O' Award win not only recognizes my individual achievements, but it also reflects a broader industry shift toward expertise-led leadership where education, authenticity, and responsibility are central to success. This award signals a clear message from the industry that having a voice in this industry is not only impactful, but essential to the future of sexual wellness. I want to thank the team at AVN for recognizing me in this way, it truly is appreciated."

Further to Sinclair’s personal win, COTR, Inc. received company accolades, highlighting the industry's growing emphasis on informed leadership, credibility, and consumer trust.

For retailers who are interested in placing an order or would like to request any additional product information, contact Kimberly Faubel, COTR sales director, at [email protected].