UrgeXotica Partners with Gamelink

UrgeXotica Studios has announced a new partnership with online adult retailer GameLink.

UrgeXotica is a production studio specializing in introducing a Latin edge to the adult industry, filming exclusively in Miami and Latin America. GameLink.com, founded in San Francisco in 1993, features over 100,000 adult DVDs, streaming videos, toys, downloadable movies, apparel and accessories.

The two companies say the move is aimed at “providing consumers the optimum choice for online purchase of UrgeXotica’s wide variety of adult content and products, in a secure and rapid process” through GameLink.

“We had other options,” says Rick Cuban, UrgeXotica’s CEO and exclusive director. “GameLink was the obvious choice. (They) provide us with an instant and credible choice for our most important asset -- our customers.”

UrgeXotica Inc. and GameLink have developed a steady, genuine business relationship over the last 12 months and the joint venture creates a GameLink designed storefront offering a variety of streaming options to its end-users, most notably UrgeXotica’s video-on-demand section.

“The two companies’ mutual understanding of VOD and its significant impact in developing customer satisfaction for consumers seeking premium online adult content are the foundation for the business merger,” says Michael Voss, Director of Business Development for GameLink.

Voss said the company was pleased to align with UrgeXotica.

"Picking up UrgeXotica's line was a no-brainer. Their content is unique and filled with some of the hottest girls in the industry. They are dedicated to delivering their content in many forms and are a company that stays on the cutting edge,” says Voss.

Established over a year ago, UrgeXotica has gained recognition as a visionary in online and technological arenas and GameLink is confident that their own company has built a foundation with tomorrow in mind. “Unification with GameLink is one of several steps in UrgeXotica’s continual business development, “says a statement made in the company’s press release.

UrgeXotica plans on instituting periodic advertising campaigns through their newly designed storefront, featuring exclusive new releases and discounts for website members. The company believes the merger has the potential for mainstream and adult cross-marketing of UrgeXotica DVDs through their websites and soon-to-be released affiliate program UrgeCash, as well as the upcoming launch of several exclusive niche websites.