LOS ANGELES—AVN Award-winning performer/director Seth Gamble on Friday unveiled the official trailer for his upcoming feature for Wicked Pictures, Once Upon a Time in the Valley. The reveal was posted simultaneously on Gamble’s Instagram and X feeds.
Gamble captioned the post on Instagram with the following message: “Making Once Upon a Time in the Valley wasn’t just about telling a story—it was about finally owning one. Loosely based on the beautiful, chaotic, occasionally disastrous truth of my own beginnings in this industry, I decided to smuggle those memories into the 1990s—because let’s be honest, it’s the best era porn ever had. The sweat was real. The drama was loud. The outfits were louder. And for me, it’s always been the golden hour of the Valley. So I didn’t just make this—I felt it.
"This film was never just a movie to me—it was a mirror. A trip back. A healing. A high. And the craziest part is that every single person who touched this project made it feel real. The cast didn’t just play roles—they lived them. The crew didn’t just shoot scenes—they built a world. It was wild, emotional, exhausting, exhilarating—and completely unforgettable."
The director continued, "I also want to thank @wickedpicturesofficial @itsjessicajasmin Dom and everyone on their team. Thank you for letting me make the movie I needed to make—not just for my career, but for myself. This one lives in my bones, and I’m so damn grateful I got to bring it to life. You only get to make your first true passion piece once. Thank you for trusting me with mine."
On X, Gamble wrote: "Before the clicks, before the algorithm—there was heart, heat, and hunger on tape. For the first time, I set out to humanize us—not just as performers, but as people. This industry isn’t black or white. It’s built on trust, chaos, relationships—and yes, sometimes even comedy. The story is pulled from the life that raised and tested me—then injected into the wild pulse of the 1990s. The trailer is live. Step inside a memory that still has a heartbeat."
The trailer also reveals an original song for the movie by @ohdjari.
The movie will debut on June 20 on Wicked.com.
Once Upon a Time in The Valley features an ensemble cast that includes Jennifer White, Parker Ambrose, Ken Feels, Blake Blossom, Michael Vegas, Sinatra Monroe, Gal Ritchie, Cherry Kiss, Ameena Green, Queenie Sateen, Stella Luxx, Melissa Stratton, Isiah Maxwell, Zac Wild, Nathan Bronson and Christian Clay; and in dialogue roles, Chris Streams, Derrick Pierce, Andi Avalon, Lana Smalls, Alison Rey, Daniel Shar, James Bartholet, Jack Vegas, Marcelo Magnifico and Tommy Pistol.
For a report from the set of the movie, click here.
