PPPcard (“P3card”) announced that leading gay programs NakedSword and BadPuppy have joined another premier gay program, Pridebucks, in integrating PPPcard’s payment system.
With the addition of NakedSword and BadPuppy, P3card has completed phase one of its content integrations in the gay arena. More sites are being considered for the first quarter of 2006.
“We are very excited about our partnership with P3card, which gives us the ability to offer customers a payment term that fits their lifestyles,” says Holly Ruprecht, director of affiliates and partnerships for NakedSword.com. “We look forward to generating additional revenue through P3card's geo-targeted advertising that is specific to the gay market.”
Says Lisa Turner, director of marketing for BadPuppy, “We are absolutely thrilled at yet another means to provide customers a way to gain access to our Badpuppy website, and it will also add to our ongoing quest for branding the Badpuppy name. After all, our branding over the last 10 years has played a big part in where we are today. We're excited to see how things go and feel we're in good hands with the folks at PPPCard.”
Greg Moss, president of PPPcard, says, “The additions of NakedSword and BadPuppy are tremendous for the P3card. We are ecstatic to be working with some of the leading companies in the marketplace. We look forward to doing our very best on behalf of them and bringing all three companies direct to the consumer with extensive marketing and anonymous participation incentives.”
