LOS ANGELES—Playboy has announced that it will relocate its global corporate headquarters from Los Angeles to Miami Beach.
In conjunction with the relocation, Playboy is developing a new Playboy Club in Miami Beach with a leading hospitality company that was unnamed.
The planned Club will feature a world-class restaurant, alongside an exclusive members-only space inspired by the storied Playboy Mansion.
The move will also include the establishment of state-of-the-art content studios in Miami Beach to support Playboy's growing creator network. These facilities will produce original multimedia content across digital platforms, including podcasts, photography and other media ventures.
"Miami Beach is among the most dynamic and culturally influential cities in the country, making it the ideal home for Playboy's next chapter," said Ben Kohn, CEO of Playboy, Inc. "Our vision is to create world-class content and experiences that resonate globally, and Miami Beach provides the perfect environment for that ambition. The City of Miami Beach has been an outstanding partner throughout this process—its vibrancy, pro-business approach, and quality of life make it an extraordinary home for our employees and for our future."
Joseph Magazine, Commissioner of the City of Miami Beach, added, "As Miami Beach continues to establish itself as one of the premier cities in the world to live, work, and conduct business, we are thrilled to welcome Playboy's global headquarters. This move is expected to bring a significant number of well-paying jobs to our city, and it reinforces our commitment to fostering innovation, cultural vitality, and economic growth in partnership with one of the most iconic brands in history."
Playboy's headquarters will be located at the “first of its kind Class X office building,” The Rivani, led by real estate developer Robert Rivani.