Stag Shop's headquarters today announced that all 16 Stag Shops and the company website will soon be merchandised with Penthouse Lingerie by Coquette.
The staff at Stag Shop's retail stores across southwestern Ontario are excited to welcome the new brand and expect the new line of lingerie to attract a new market of clients.
Erin Anstey, Stag Shop's general manager, said, "Our customers are always searching out lingerie pieces that are fashion forward and sexy. I was most impressed with the new collection. The label's signature creativity clearly emerges through its classic colours, romantic details, and subtle femininity. I have so much confidence in this new line that I didn't hesitate, I ordered the entire collection and I expect I will have to re-order again in the next few weeks."
Anstey continued, "Our marketing and advertising efforts have been focused on the new Penthouse Lingerie by Coquette collection. We expect that the new line will generate interest from some who might otherwise be reluctant to come into our stores. The feedback for the new collection has been amazing."
The new Penthouse Lingerie by Coquette collection features 30 uniquely designed bras, panties, thongs, camisoles, bustiers and corsets, among other intimate apparel. The Stag Shop is busy preparing all the stores across southwestern Ontario for the new collection, which will be available in all store locations and online at www.stagshop.com by Monday.
"We have made aggressive steps to grow the Stag Shop brand and carry products that are well respected and trusted," Anstey said. "The Penthouse brand is well-known internationally for offering the highest calibre products and this is evident in the new collection of lingerie.
"The new collection is certainly a perfect fit for us. It's young, fresh, and will certainly do well in our stores. We are excited to add the new Penthouse Lingerie by Coquette collection to our product offerings and look forward to our continued growth."
