Adult Entertainment Broadcasting Network plans to unwrap a new mobile product at next month's Internext Expo in Las Vegas, the company announced in hand with learning they were nominated for two XBiz Awards.
“We’re launching what we think is going to be a great mobile project for 2005," said AEBN president Scott Coffman, explaining that it will allow the downloading and streaming of video content to numerous makes and models of cell phones,.
Coffman added that such a "new mobile revolution" would be similar to the original Internet revolution, giving people another chance at an early entry for a new way to make money.
“It should encourage new entrepreneurs to come into our market," he told AVNOnline.com. "And for people who are already doing good business, it gives them another source of revenue. Everyone is looking for new revenue streams."
AEBN spent the previous nine months developing the product and beta testing it across numerous cell phone platforms in Europe and across Asia before testing it in the United States, where closed-loop systems made it more difficult to test in AEBN's home market.
"We'll have phones from all the different carriers for people to come up and look at the video and we'll have text things to text it to your phone," Coffman said of the planned Internext demonstration. "We haven't really said anything about this yet, and I hate to be the company to go out there touting something that's not quote-unquote ready to go. All we're really doing is trying out the concept. And the U.S. market is still not real open to this right now, there's still not a real good model yet to make money [with it] – but there's going to be."
Coffman said he doesn't believe people will end up watching full-length movies on their cell phones in the end, but cell phones will prove an impeccable marketing device for videos adult and otherwise.
"We think it will be a good compatible product to have, we also think from a marketing perspective it is the best thing, because people can have their phones with them 24/7," he said. "It's going to be a great way to market video. But we don't think of it as becoming bigger than the Internet."
AEBN does think it will become a solid affiliate program in due course. "The end goal," Coffman said, "is to tie it into our current system so that consumers can either watch movies on the computer or on his mobile phone. Whatever he chooses. That’s giving him more options and our affiliates more options to make money.”
Meanwhile, Coffman and AEBN are basking in their pair of XBiz Awards nominations, including Best Affiliate Program, nominations Coffman called "a great honor for us.
“I think this is one of the first times a [Video-on-Demand] company has been nominated," he said. "It has mainly been a membership site-based award. We are thrilled to be in there with that group of great sites.
“The affiliate awards nomination basically comes down to the fact that your affiliates can make money," he continued. "It really comes down to that. It doesn’t matter what your product is. What matters is that your affiliates can make good money off of it. In the end, that’s what it’s all about – people out there working hard to make money off a program you’re providing. So if you’re helping them make good money, then you should be rewarded as one of the top affiliate programs.”
