MensNiche Re-branded to MoreNiche

Affiliate program MensNiche has changed its name to MoreNiche. The core policies of the program remain the same, according to parent company Lativio.

Lativio managers see the overhauling of the program as an opportunity to leap ahead of the competition. MoreNiche is designed to become the driving force behind the marketing of Lativio's range of health-related products.

"MoreNiche has really set the standard for the affiliate programs across the entire online marketing industry by providing affiliates with everything needed to promote and sell products over the Internet,” says affiliate manager Ben Lloyd. “Online consumer spending has grown immensely year on year, which is why the range of Lativio products had to follow suit in order be able to tap into new sources of revenue. With the launch of Clearpores and ProShapeRx, our systems cover just about every type of customer out there, whether male or female; adult or young, and that's why we felt we needed a new name to suit the diversification which is driving the business forward. This new name will be perfect for future expansion."

Lloyd also says the program will remain a moneymaking tool for its affiliates.

"MoreNiche will provide affiliates with an even more profitable program than what they're using at this time,” he says. “I know it's difficult to believe, but we have worked really hard on including their suggestions and wishes in the new framework. Our unique support network is more inventive than ever, with graphics and Web designers, marketing specialists, and content writers. All these people are always on hand to make sure that affiliates get all the assistance needed to maximize their profits with us.

"We simply took all the best features of the MensNiche program and made them even better for the new MoreNiche,” Lloyd says. “Our affiliates are excited about the change, and we're sure our program will prove to be even more successful than before."