Jimmy Flynt II leaves LFP Video to Head-Up Marketing and Promotions for Hustler Hollywood

After four years as national marketing director for LFP Video, Jimmy Flynt II is taking on a new role within the Hustler empire. Effective April 1, Flynt II will take over the marketing and promotions of the Hustler Hollywood chain of adult stores.

“Jimmy Flynt II will be moving from LFP Video to our retail division to head up advertising and marketing areas,” said Jim Kohls, president of LFP, in a statement announcing the move. “Our retail division has been growing at a rapid pace. Jimmy Flynt II will be playing a key part in continuing the growth in this division,”

Hustler Hollywood first opened in 1998 and currently has three locations with four more under construction in Ft. Lauderdale, Lexington, New Orleans and Nashville. There are already plans for more stores to be built early next year.

“Hustler Hollywood is the fastest growing division of the company and I’m excited about the new position and the chance to help that division grow. This really is a good thing.” Jimmy Flynt II told AVN.com. “For one thing, I get to move back East – although I’ll still be traveling quite a bit as part of my new duties.”

Under Flynt II’s direction, LFP Video went from a video startup to one of the top adult video companies in the world. In just four years, they have earned the AVN Award for Best Selling Title twice: for Doggystyle 1 in 2002 and for Hustlaz: Diary of a Pimp in 2004. Both titles featured Snoop Dogg as a host.

”With Jimmy’s years of experience in the marketing of the Hustler brand, his contribution will be noticed immediately,” Theresa Flynt-Gaerke, LFP's executive vice president of retail operations, said.