Jenna Jameson has joined Oprah Winfrey, Tiger Woods, Mel Gibson, Madonna, Tom Cruise and a handful of others selected by Forbes magazine in its “Celebrity 100” list this week.
Under the headline “The (Porn) Player,” Forbes says in an accompanying article: “Jenna Jameson made millions having sex on-camera. Now she aims to make millions more – without ever again having to deliver so much as an on-screen kiss.”
The story notes, “Since 1993 the one-time blonde (now brunette) bombshell has starred in 50-odd adult movies, selling millions of copies worldwide. Today thousands of members pay $35 a month for access to her Website, www.ClubJenna.com, where they can linger over nude pictures of her, download her racy movies and read her lurid diary. Her fans can rent her digital moan as the ringer on their cell phones and buy Jenna sex toys, action figures--and even a piece of herself, molded in soft plastic, anatomically accurate and priced to move at $200.”
Forbes writes that Jenna “has transcended the sex trade to become a bona fide celebrity, hounded by the tabloids and fervid fans. Her memoir, ‘How to Make Love Like a Porn Star,’ spent six weeks on the New York Times bestseller list last year. She has appeared 30 times on Howard Stern's radio show, most recently to disclaim a rumor that she was sleeping with Britney Spears, and had a small role in his 1997 film, Private Parts. She shows up on such TV talk shows as ‘The O'Reilly Factor.’ The A&E network is looking at the just-completed pilot for her hoped-for reality series, and she wants to do a film on her life story. “
The magazine reports that Jenna’s holding company, Club Jenna, “will hit revenues of $30 million this year, up 30 percent in a year; the profits may approach half of that. She owns and operates Club Jenna with her husband, Jay Grdina, a producer or director of 900 adult films. ‘This has developed from an individual star into a porn conglomerate. Her brand has been developed with the reputation of being the best, and now we are capitalizing on that and monetizing the name.’ They hope to move into Jenna-branded strip clubs, cosmetics, an apparel line and bejeweled sex toys.”