Mainstream digital entertainment conference Digital Hollywood will, for the second year in a row, take a slight detour into the world of adult entertainment, with a seminar featuring some of our industry’s biggest players on the conference’s final day.
The seminar – Adult Industry Business Models: Understanding the $10 Billion-Plus Opportunity and How Adult Pushes What Works To Mainstream – will feature Ken Boenish, president of The Erotic Networks; Spike Goldberg, CEO of New Destiny Internet Group; Ron Jenkins, CEO of DHD Media; Michael H. Klein, executive vice president of LFP Broadcasting; and will be moderated by Katie Smith, president of (THROB) 3ob.com, who also developed the panel.
“We will focus more on what we do best, with the why and how explained,” Smith said. “It is important for mainstream digital media executives to see the adult industry as a great source of information and possible collaboration. If they are open to the experience, they’ll walk away from this seminar with fresh ideas and new, valuable contacts.”
The seminar will focus on how the adult industry optimizes content across multiple platforms such as Internet, broadcast and mobile. Topics of discussion will include, Video-on-Demand (VoD) solutions, viral clips, customer acquisition strategies, retention methods and up-and-cross-sell programs.
The panel is slated for April 1 from 2:15 to 3:30 p.m. Digital Hollywood is March 30 to April 1 at the Loews Santa Monica Beach Hotel in Santa Monica, California.
Registration information is available at the Digital Hollywood website.
