This is the cover story of the July issue of AVN magazine.
LOS ANGELES—Mama Plugs stopped traffic in June, hopping out of her G-Wagon with the keys in it and the engine still running.
A beautiful black crow had been hit by a car and needed help.
“And these people were just looking at him and I was thinking just pick the bird up,” Mama Plugs, aka Lola Mason, says. “Then I forget—because we’re bird lovers—people won’t necessarily think that they can pick the bird up.”
So she did.
Now Mama Plugs and her husband Dean Plugs are proud owners of Gerald, a Carrion crow who eats mealworms, scrambled eggs, nuts and berries.
“He’s literally such a sweetie,” Mason says, as Gerald sits calmly next to her on Dean’s lap. “So we’re going to raise him until he’s okay to then go and be a bird.”
Caring for their new winged rescue is just the latest project for the Plugs, who also are almost finished renovating a 200-year-old cottage, creating viral TikToks, shooting anal porn and launching a premium liquor brand.
Mama’s Liquor, which includes a Spiced Rum and a Cherry Vodka, will be available to purchase wholesale beginning on July 1.
The rollout marks a significant moment for Mason, who remembers making trips to the local food bank 13 years ago when she was still finding her voice as a cam model.
Now the reigning, two-time AVN Award-winning Favorite Independent Female Creator enters the summer of 2026 armed with a reputation that precedes her and one of the strongest personal brands in adult entertainment.
The charismatic star from The Midlands, U.K., who now resides in Cornwall, has cultivated a global fan-base that appreciates her seamless blend of comedy and hardcore on platforms such as OnlyFans, TikTok and Instagram, where she has amassed millions of followers.
“I cry a lot,” Lola admits. “I’m very soppy… I reflect a lot because we’re very busy doing quite a few different things—and it’s not even the big things, it’s like the minor acts that I never used to be able to do.
“It’s the little things that kind of happen where I’m like, I couldn’t do this 10 years ago. Like, for example, I never used to be able to afford food shopping—the food bank gave us a Christmas dinner in the beginning of the cam days, and now I can go food shopping.”
Lola tells AVN the big things are even more humbling—such as the “derelict” cottage from the 1800s she bought at an auction and fully renovated over the past three months so her friend could move into it.
“So she’s got somewhere to stay,” Mason says. “And now I’m doing it for her. And I sobbed the other day because it’s so much time and effort and money that I never had. And now I can give it back.
“I have rentals where they’re under market value, so I don’t want to be that person. I’d rather put [money] towards that than put it towards me.
“I don’t want them to pay out their ass for housing. I want people around me to be comfortable. And oh, I’m getting emotional now…It gets me because I can give back. And it’s less what I’ve received.
“Like the liquor company’s fantastic. It’s so much fun. It’s been brilliant. And houses and cars, all of that stuff’s fun.
“But nothing compares when you can see someone in front of you who you directly helped.”
Mason grew up on a council estate—or publicly owned social housing in the U.K.—in an “incredibly rough” area about 30 minutes from the Derby City Centre.
“And I had a single mom, she was fantastic, a very wonderful woman,” Mason says. “I had a great childhood with her… It was just me and her against the world.”
But as a rebellious teenager who sometimes hung around a “dodgy” crowd, young Lola got into her fair share of trouble.
“I did my runs of being a bit naughty, it looked like nothing sinister… It was just bullshit,” she recalls. “And then when I was 16, I moved out because I was like, I can’t live in this town anymore. And my boyfriend at the time— who’s now my husband—had moved out and he’d gone down here [to Cornwall], so he came here first. He was like, I can’t do this town anymore, it was really bad.
“And then I followed suit. I was like, don’t leave me. And I ran like a lovesick puppy down here a year after he moved down.”
When Lola and Dean first moved in together, they rented a room from “a lovely lady, a super sweet artist.”
“And then we kind of just made it work,” Lola says. “And I’ve got a bad back and a lot of illnesses. So I was on disability benefit when I was young. So I was just getting paid by the state because I couldn’t move, I was disabled. And then I had kids really young, and I was like, I want more.
“And I know that I can do more. So then that’s when the cam journey started.”
Mama Plugs cammed on Streamate and Pornhub Live, logging on for up to eight hours a day—every day—from about 2013 to 2022.
“It’s been so long, it’s like a different person, and I still have flashbacks,” Lola continues. “The town we live in is really tiny, so every rental we’ve ever been in, like every house is close by. And I’ll drive past and I’ll think, wow those were some seriously dark days. It was a different living back then.”
Dean Plugs did construction and a few other jobs before he began working closely with Lola in every facet of production. That includes videography, lighting, photography, producing, directing and performing with her.
“He does a bit of everything, bless him. He’s a jack of all trades,” Lola says. “He’s my videographer for all the Reels and all of the adult stuff. He does all my photography. I edit because I love my editing. And then we both will sit down and we call it our roundtable time. And we’ll sit and we’ll think about all these Reel ideas and all of the comedic skits because he’s got an incredibly dark sense of humor. And we’ll sit down and say, OK, what will we not get canceled for?
“So two minds are better than one with all the skits because obviously you’ve got to be pretty careful what you post.”
Dean Plugs, who appears in about a third of all of Lola’s content, tells AVN their success was “never expected.”
“That’s the biggest part of it,” Dean says. “It was just like going with the flow. Obviously, we push to be better and have more of an income and all this, but it was never… there’s never been a set plan. It was just go with the flow and hope it works.
“If it doesn’t work, switch it up. And we switched it up a few times.”
Both say they’ve grappled with “really bad impostor syndrome” as the Mama Plugs brand took off.
“We didn’t think we’d ever own a house, let alone a nice one,” Lola says. “We were just like, what is going on?”
Dean adds, “The most enjoyable thing is just that we get to work together. We don’t have to ask anyone. It’s a bit more fun when you have freedom to experiment and try different things. This year we’ve had a lot of side projects, so we’ve not really done as much content and creativity that we wanted to.
“It sort of stifled us this year because our heads have been in other projects. So I’m looking forward to those finishing and getting on so I can get back to the more creative side, thinking of Reels, that sort of thing.”
“We enjoy really silly things,” Lola says. “Like the sillier the better.”
Mama Plugs shares her sense of humor on TikTok, where she has racked up more than 2 million followers and almost 31 million likes; and Instagram, where she’s accumulated over a million followers with dozens of viral Reels. She also posts on YouTube, Reddit, Snapchat, Fansly, Facebook and X.
On any given week, their content goes from sexy to slapstick. Lola’s most viewed TikTok—a quick panning shot of her booty in a black, one-piece swimsuit as she crouches on the edge of a boat—has 30.8 million views; in another TikTok that’s been viewed 19 million times, she flashes Dean while he’s walking on the treadmill and he face-plants while his pants fall down.
One glance at any of Mama Plugs’ social media pages and it’s obvious she doesn’t take herself too seriously. Not with riding a public bus in full Space Marine Power Armour from Warhammer 40k, bouncing on a trampoline while her 34Gs jiggle, eating cheeseburgers with a knife and fork, or just standing in the kitchen deep-throating a banana.
Mason tells AVN she has no formal acting training and “I failed drama really badly.”
“From a young age I just really got my kicks from making people laugh,” Lola says. “I was always like a class clown, but I was also really shy. So I always felt like I could only really be myself through comedy.
“When you bring comedic energy to a room, nothing beats it. I grew up watching American Pie and various other rom-coms from the 80s and 90s and I absolutely love that. I love slapstick humor.
“The moment I started streaming, I just was so desperate to make people laugh.”
Even though her social media began gaining a lot of steam around 2018, it still wasn’t enough for her to justify stepping away from camming.
“But then my profiles went mental in 2022, and I was amassing millions of followers,” Lola says. “I was like, ‘I might be able to retire from cam,’ and I did. And so now I literally spend my days kind of coming up with funny things.”
She continues, “I think it was 2022 where I think I reached a million on TikTok and I was like, that’s a lot of people. And it was fantastic. And then I think once it started rolling, I was like, oh no, I can do this. Because I’m very self doubtful, which people don’t believe very often because I’m incredibly confident when I speak and when I chat and do panels and stuff. I love that sort of thing.
“But I’m really not confident in myself. And then social media really gave me that drive to think, oh no, I can be funny. I can do a thing.”
And Mama’s Liquor is the next thing in what is setting up to be many more as they expand and diversify.
Lola tells AVN she wanted to see what everyone thought of her new honey-spiced rum, so she conducted an informal taste test at the Brixham Pirate Festival.
The annual event takes over the historic fishing port of Brixham in Devon, England during the Early May Bank holiday weekend with pirate ships, re-enactment crews, cannon fire and tens of thousands of costumed buccaneers.
“We visit every single year and this year, we brought the liquor,” Mason says.
“And bless everyone there, they were grabbing it and they took pictures with it and it was such a beautiful thing.”
Mr. and Mrs. Plugs could not have asked for any warmer of a reception from the pirate community.
“Because being in the adult industry, it’s difficult sometimes because you don’t quite know how people will take you,” Lola says. “And I tell you what, it was brilliant.
“We had staff members who were super happy about it. One of the owners was like, ‘Yeah, look at how brilliant this is!’
“And everyone who tried it was super happy.”
Meanwhille just before press time, Lola told AVN that her veterinarian deemed Gerald the crow non-releasable, “so he is now a permanent family member.”
Gerald joins her two Great Danes—Tiny and Tokyo—and her Silkie chickens.
“We are so so happy to have him in our family,” Lola adds. “We are currently working on building him a large enclosure in the garden so he can have a bird disability-friendly home where he can be as close to nature as possible but safe. … Gerald is our only non-poultry bird at the moment. I’m currently looking for another disabled non-releasable crow so Gerald has a friend.”
Photography by Dean Plugs
