Adult search engine and porn directory Booble.com has conquered part of the racing world with Booble Racing. Peter Zekert, of Zekert Racing and the driver of the Booble Racing Nissan 200SX, won Sunday’s Sports Car Club of America (SCCA) GTLite race at Heartland Park Topeka. In qualifying, Zekert and team Booble placed second in GTLite with a time of 1:59.750, but were almost prevented from racing due to the nudity featured on the vehicle.
“A week before my first race as the Booble car, I got calls from the SCCA headquarters and from the executive steward telling me I could not run as the car appeared in the website. Stewards (the primary law enforcement agent at the racetrack) were at my trailer at 7 a.m. Saturday telling me I could not run,” says Zekert.
Zekert eventually managed to qualify the car, citing advertising and graphics and by covering up elements of the artwork. Names, symbols, and logos may be displayed on cars provided they are in good taste and do not interfere with identification marks and SCCA logos.
Zekert took Booble racing to 13 races in 2005, including the year-end championship runoffs on Speed TV. In 2006 Booble Racing expanded, adding racers and cars all over the country. Recently, Zekert worked with series promoters and marketing officials, as well as the drivers themselves.
“We have found that Booble Racing can cross over the entire gamut of racing,” says Zekert. “We are working hard to give the people what they want: Booble Race Cars.”
This fall, Heartland Park Topeka will host the SCCA National Championship Runoff Races, where Zekert and team Booble hope to contend for the 2006 GTLite National Championship.
