Bijou World, the parent company of the popular gay adult film, magazine, photograph, and book distribution sites BijouWorld, ClassicAdultMagazines, ClassicGayPhotographs, and KinkyBooks, has launched its first affiliate program, BijouBuck$, in a preliminary beta offering.
The program offers a 15-percent revshare for all completed sales of DVDs and videos. While the program is in beta status, Bijou World is accepting applications from affiliates that would like a custom approach to their affiliation.
Regarding the beta program, Ken Ballard, Bijou World chief editor, comments, “We see the beta program as an opportunity for affiliates to receive very personal service. Our team will be available to our affiliates for one-on-one business-building guidance. Support from our company, which has been in the adult industry for over 37 years, can prove invaluable for the right affiliates.”
Ballard notes that the affiliate program is very complementary to webmasters that already offer online content but would like to capture additional revenue from sales of offline media.
Bijou World has been in business since 1969, having started with a brick-and-mortar property, Bijou Theater, in Chicago. Through the years, Bijou World developed a reputation as experts in gay porn, sexuality, and erotica by publishing one of the primary gay adult entertainment references, the Bijou Catalog, until 1995. In the mid-’90s, Bijou World expanded its services to an online catalog.
In the 37 years the company has been in business, it has fought for integrity and political standing in the gay adult industry. Steven Toushin, president of Bijou World, believes the company’s integrity goes beyond the industry.
“Gay sexuality is important, and we always have respected gay adult material and pornography,” he reflects. “Sexual history, which is documented by pornography, is very important for the gay community to find their place in the world.”
Bijou World distributes more than 11,000 gay titles and is home to many films from the studios of Old Reliable (by director David Hurles), Hand in Hand (including the masterpiece Centurians of Rome), Brentwood Classics, Toby Ross (including Sexy Billy Blue, winner of Advocate Men’s Best of 1989 award), Steve Scott (who directed Screenplay, winner of 1984’s Best Gay Film from the Gay Critics Association), and J. Brian (including the pre-condom classic Seven in a Barn).
