AVN Adult Novelty Expo Begins

Leading manufacturers and buyers of adult toys and novelties from across the country will begin three days of networking and business this morning at the AVN Adult Novelty Expo in Pasadena.

This year’s mission is to be an objective source of information critical to the vibrant and growing adult novelty industry.

Adult’s premiere novelty trade show will feature over 150 exhibitors including companies such as California Exotic Novelties, Doc Johnson, Nasstoys, Pipedream, and Topco Sales, and will showcase new product releases, summer show specials, and closeouts on a wide range of adult-related items.

Buyers will include distributors, retailers, mail order companies, large home party organizers, and other individuals and companies involved in large volume purchases.

“The novelty market is a rapidly growing segment of the adult industry and we look forward to managing what will surely be the premier B2B event connecting volume buyers and novelty manufacturers,” show manager Renee Johnson said.

Admittance for the show is for B2B professionals only. Show hours today and Tuesday are from 10 a.m. to 6 p.m., while Wednesday’s schedule is 9 a.m. to 3 p.m.

“This will be the largest gathering of qualified buyers and manufacturers of adult novelty products in the world, and we’re thrilled to be managing this show,” said sales manager Carolyn Wang.

The AVN Adult Novelty Expo (ANE) and Adult Novelty Manufactuers Expo (ANME) are co-located this year for the convenience of the buyers and benefit of exhibitors.

Among the scheduled ANE seminars are Tuesday’s Marketing Panel titled “How Retailers Successfully Market Sex Toys and Merchandise.” Moderated by Cory Silverberg, a media consultant from Talk Sex Productions/CHUM Television, the panelists also include Carol Queen, Ph.D., who will discuss “Successful Marketing,” and Mike Maternaghan, who will do a presentation on “Internet Marketing.” The seminar is designed to give participants an overview of the limitless potential for free media exposure in the mainstream and alternative media.

Free Speech Coalition communications director Tom Hymes on Wednesday will moderate a Legal Roundtable with a 2257 compliance theme. The panelists will include First Amendment attorney Clyde DeWitt of Weston, Garruo & DeWitt; Greg Piccionelli of Brull, Piccionelli, Sarno, Braun & Vradenburgh; Michelle Freridge, FSC executive director; and Mark Kernes, AVN senior editor and industry legal expert. This seminar will give participants the opportunity to ask attorneys and other industry leaders questions about the timely issue of 2257 compliance.