CYBERSPACE—Promotional platform FansRevenue has acquired DivaTraffic, a traffic generation service used by models, studios, agencies and content creators worldwide.
“Acquiring DivaTraffic was a natural step in our mission to offer the best tools and resources for our creators,” said Olivier Bourque, CEO of FansRevenue. “By bringing DivaTraffic into the FansRevenue ecosystem, we can offer a fully unified solution combining traffic generation, content discovery and brand building. This creates a seamless experience for creators aiming to scale their online presence and monetize their audience more efficiently. So far, people within the industry have been very enthusiastic with the announcement.”
Since the acquisition, several new features have already been introduced to DivaTraffic, including the addition of Display Ads alongside the existing Pop Under inventory. The enhancement allows for more qualified customers to be acquired, translating into more revenue for the content creators, a FansRevenue representative said.
The expansion builds on FansRevenue’s recent initiatives, including the launch of OnlyNews, a creator-focused news platform that debuted earlier this year.
OnlyNews has “quickly become the go-to destination for exclusive interviews, creator announcements and trending stories. It provides content creators with enhanced visibility and significant exposure in the entertainment economy,” the representative added.
“We strongly believe that offering a one-stop shop for content creators will help them focus on what they do best: creating content,” said Bourque.
To learn more, visit DivaTraffic.
