LOS ANGELES—KushKards and Rock Candy Toys have announced their latest NaughtyVibes greeting card collaboration, just in time for Valentine’s Day.
According to Tracy Leone, Rock Candy Toys Director of Sales, the new line is set to celebrate romantic expression and platonic love with a blend of lovecore aesthetics and sex positivity.
“Right from the start, this partnership with KushKards has radiated good vibes, and the energy between KushKards and Rock Candy has undeniably influenced the essence of our 2023 Valentine’s Day card drop," she said. “We share an aligned vision in terms of creating engaging, on-trend designs that cater to couples and individuals alike, whether it is one of our ongoing NaughtyVibes releases or a holiday-themed collection sprinkled throughout the year.”
Contrasting shades of pink, purple, red, and turquoise are paired with clever card taglines that capture the charming, cheeky spirit of each award-winning manufacturer.
The NaughtyVibes Valentine’s Day collection includes:
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Do You Girl
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He Sucked Anyway
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In My Self Care Era
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Spice it Up
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V is for Vibrating,
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Wetter and Better Together
Valentine's Day marks the second holiday-themed offering from the two brands, following NaughtyVibes’ inaugural debut in September with its Halloween collection.
Slated for release in February 2024, the forthcoming "In My Self Care Era” collection will spotlight self-love, and is set to further enrich the ongoing partnership between the brands.
Lauren Miele, KushKards’ founder and sole product designer, remarked, “It is our pleasure to launch the Valentine’s Day NaughtyVibes collection for retail consumers, all while mutually exploring new horizons in the retail landscape. NaughtyVibes offer a welcoming entry point for consumers who are new to adult novelties, while also piquing the interest of smoke and cannabis retailers to consider the expansion into this booming domain.”
Miele added, “Valentine’s Day is the perfect holiday for retailers to showcase a thoughtful gateway product like NaughtyVibes, and we encourage retailers to jump on this exciting crossover product opportunity. These dazzling Valentine’s Day cards will capture the eyes and hearts of your customers with just one glance.”
Each greeting card set includes one NaughtyKard, a Rock Candy Honey Stinger bullet vibrator, and one individually-packaged Fresh Vibes wipe. Cards are packaged in durable, clear plastic sleeves, enhancing the overall presentation. Product instructions are included to prioritize user safety.
For enhanced merchandising appeal, brick-and-mortar retailers can purchase a countertop display that showcases eight SKUs, or a two-tier metal spinner rack that accommodates 12 SKUs.
East Coast News and Eldorado Trading Company are now shipping the NaughtyVibes Valentine’s Day collection. Select NaughtyVibes SKUs are available at Nalpac, and National Video Supply.
Wholesale and general inquiries please contact [email protected], [email protected], or [email protected].
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