NEW YORK—COTR Inc., a sexual wellness and pleasure products company, has secured the trademarks for each of its flagship brands, including Le Wand, b-Vibe and The Cowgirl.
“Securing full trademark ownership of Le Wand, b-Vibe and The Cowgirl is an important step in our long-term vision,” said Alicia Sinclair, founder and CEO of COTR Inc. “It allows us to continue building these iconic brands with full autonomy while staying focused on innovation, education, and creating exceptional experiences for our customers.”
This development gives COTR complete long-term control over the brands, “enabling greater strategic flexibility and reinforcing its commitment to delivering high-quality, innovative products and educational resources to consumers worldwide,” a representative said. “Together, the three brands represent COTR’s dedication to premium quality, inclusivity and advancing sexual wellness.”
The Le Wand line is known for wand massagers that combine performance with design. b-Vibe line offers an anal pleasure products with an emphasis on safety, education and body-safe innovation through its “Anal Academy” educational resources. The Cowgirl brand features ride-on pleasure products designed for hands-free experiences.
COTR Inc. continues to expand its portfolio, which also includes the recently integrated Together brand.
For more information about COTR and its brands, contact [email protected].
