COLT Studio Group (CSG) and Australian apparel-maker aussieBum have announced a strategic co-branding partnership that provides for COLT Men to wear aussieBum apparel in an upcoming COLT feature.
“COLT Men and the COLT movies they appear in have long been known for the industry’s highest quality and the pinnacle of masculine erotica," said CSG president John Rutherford. "We are very proud to co-brand our long history of the world’s best imagery of the male physique with the world’s most renowned manufacturer of men’s apparel, aussieBum. I have no doubt that our two brands will fit as nicely together as their products do on our COLT Men’s bodies.”
Sean Ashby, president of aussieBum stated, “aussieBum is excited to be supplying COLT gear for their next movie. It further demonstrates our desire to be part of the gay community in every respect.”
AussieBum swimwear was launched in 2001 in Sydney, Australia. Its great success and customer requests led to the 2004 creation of an underwear line.
The COLT movie featuring aussieBum-clad models is still untitled. It will be released later this year.
