AVN close
Close Button
The Rub PR

The Rub PR

Phone 213.407.0303
Website http://therubpr.com/
Email [email protected]

In 2008, Erika Icon started The Rub PR, a full-service adult PR agency that works with the top studios, companies, performers, and cam and clips models. The Rub PR has promoted its clients and brands and brought them into the mainstream arena, including getting client Kimber James cast on E! Entertainment’s Botched. Icon and her team have scored clients interviews with Cosmo, Cosmo Latina, Elle, Refinery29, Vice, Playboy, The Daily Beast and many more.

The Rub PR has received numerous nominations, including two 2015 AVN Awards nominations for Outstanding Marketing Campaign and a 2017 nomination for Best Marketing Campaign - Company Image. In 2018, Icon won the NightMoves Behind the Scenes Award for her dedication to the industry and service to her clients.

Icon has also been interviewed by Cosmo for an article titled “What It’s Really Like to Be a PR for Porn Stars,” in addition to being profiled by PR Week for their Sex Issue and the Wall Street Journal about her social media expertise. She writes a monthly column for mainstream hip-hop magazine The Hype that profiles her clients and other industry heavyweights, and she blogs for XCritic.com.