BERLIN—The adult premium site Lustery is launching a "Kink for Yourself" campaign under which it's offering one free video on its site as well as articles on its blog and social media posts using the hashtag #kinkforyourself.
"By exploring the real fetishes and fantasies our real-life couples have, we want to challenge the stigma around kinks and fetishes and encourage everyone to kink on their own terms!" the company wrote in its announcement.
The campaign by Lustery, a platform for couples around the world to share their intimate videos, aims to bring a greater understanding of kink and fetish lifestyle as it shows authentic sex lives of its global community of real-life couples, where every flavor of sex can be sampled and explored.
Throughout this month, Lustery will publish predominantly kinky videos as well as a Halloween vampires special on Oct. 30 along with a behind-the-scenes video from a couple that will allow you to listen to their preparatory talks for a kinky video.
"Showcasing the diversity of sexual desires and practices has always been a priority at Lustery," said Lustery's co-founder Paulita Pappel. "Watching couples’ videos can be so-sexy-and-inspiring and educational at the same time!"
From sweet and playful roleplay to hardcore BDSM, foot fetishes to piss play, Lustery encourages kinking on your own terms. By showcasing the communication, care and risk-awareness that goes into enjoying it, Lustery takes kink out of the shadows and challenges the shame around it.
Additionally, Lustery has decided to provide one full free NSFW foot fetish video by real-life couple Tania and Alex. To watch their video, click here.
To watch the NSFW trailer for the campaign, click here.
As part of the effort, Lustery’s online magazine POV is also focusing on all things kinky, from an article by sex and relationships writer Jaimee Bell, who explains how to properly degrade your submissive lover, to a piece by Sexography editor Benjamin Davis who wonders about his girlfriend’s cute aggressions, to Jake Hall’s think piece about role play, masculinity and the responsibility of male dom sex workers to the queer community and Lustery’s themed monthly video playlist.
For more information, visit Lustery.com.
