SAN FRANCISCO—Before Andrea Barrica could found O.school, she needed to learn the rules of the game. With Sextech Revolution: The Future of Sexual Wellness, she’s teaching what she’s learned to others.
Raised in a working-class immigrant family in Northern California, Barrica fought against the odds — and against stigma and shame — to become a successful serial entrepreneur (InDinero, O.school), investor and mentor (500 Startups) and journalist (New York Times, Forbes.com). With O.school, her pioneering sex and pleasure education platform, Andrea Barrica has quickly become one of sextech's most respected voices.
With Sextech Revolution: The Future of Sexual Wellness, Barrica reveals the secrets and strategies that underlie success in the sexual wellness market — and the pitfalls that await those who don't understand them. Among the questions she answers:
• How Sextech Start-Ups Can Secure VC Funding
• How Women Founders Thrive in Sextech
• Why Amazon and Facebook Can't 'Win' Sexual Wellness
• How Gen Z's Sexual Fluidity Will Destabilize Global Brands
• How the Coming Sextech Revolution Can Save Tech
Andrea hopes the book will demystify an industry that needs more voices, more activists, and more engagement from outside the traditional Silicon Valley boys' club. To that end, Andrea is celebrating the launch of her first book with an intro week price of $0.99 for Kindle purchases aimed at those traditionally excluded from the tech conversation.
