MIAMI BEACH—The enhanced exhibitor program for the upcoming Xposed Expo—which takes place Feb. 25-27 at the Miami Beach Convention Center—gives every participating exhibitor a 'micro-site' on the event website. As a promotional platform, it far exceeds anything currently offered by most events. The program integrates exhibitor's own digital content and website with the show's website. Each exhibitor micro-site gives that exhibitor a high-profile, high-traffic web environment that leverages relevant content, search engine strategies and social media tools to not only connect them to attendees—but also to excite and engage attendees, showcasing the 'must see' highlights of the show.
The enhanced exhibitor program is a true promotional platform, allowing exhibitors to attract and connect with attendees through product images, show specials, videos and more at the exact moment those attendees are most interested. The program provides each exhibitor with access and control over their own content, that they can update and change whenever they like. The program also is designed to measurably increase traffic to exhibitors' booths and/or websites. The program also offers a voluntary revenue sharing option, which rewards exhibitors for doing what they are already doing—inviting attendees to visit them at the show.
To make the program as easy to use as possible, all promotional tools can be accessed directly from the exhibitor control panel. Exhibitors can take advantage of Xposed Expo's social media tools to create a viral effect where attendees help spread the word about them at the show while linking directly to the exhibitors 'micro-site'. By reaching out to the show's multi-screen audience through online and mobile solutions, attendees have their senses engaged with all the key attractions and develop a sense of urgency about their own participation.
For exhibiting information, contact [email protected].
For event information, visit miami.xposedexpo.com.
