LOS ANGELES—Sharesome has launched Promoted Posts for NSFW content, becoming the first free social media platform to allow adult content creators to openly advertise their work.
Sharesome's initiative makes it available to all NSFW performers, brands and artists who want to push their content or shows.
“We see how sex workers are cut off from the opportunity to properly advertise their products and services on social media," said Sharesome founder Ralf Kappe. "With Sharesome Ads we’re organising the means to combat this unfair discrimination.”
According to the company, when a creator promotes their post or profile on Sharesome, they increase their reach, grow their brand and, ultimately, drive more traffic to their paysites, clipsites or camsites.
In addition to increased visibility, Promoted Posts aim to create buzz in real time, generating more likes, shares and comments, while giving users the opportunity to have their posts appear in the trending section Best of the Day organically.
“With millions of searches for NSFW content taking place every day and a lot of these users coming to Sharesome’s feed already, adult performers, brands and artists have a unique opportunity to build a strong followership on Sharesome,” said Andrew Nelson, Sharesome’s Head of Product & Marketing. “For Sharesome, a large focus for 2020 is about maximizing new and premium opportunities for NSFW performers, brands and artists to authentically engage with Sharesome users."
Sharesome’s Promoted Posts are accessible by purchasing Flame Credits, with budgets as low as $5. Promoted Posts run on a demand and supply basis.
Launched in 2018, Sharesome has grown organically to more than 1.5 million monthly visits. Its representatives make a recurring point of welcoming creators and fans who risk shadow-banning or suspension on mainstream social networks.
For more information on Sharesome, visit sharesome.com/creators or the service's pages on Twitter and Medium.com.
