LOS ANGELES—PlugRush on Wednesday announced the launch of Automated Rules, which it says is "a very smart automation tool that will help you save time while optimizing your campaigns."
PlugRush said its automatic optimization system is free to use, unlike other third-party automation tools. They can be applied on all delivery methods available in PlugRush: pops, banners, native ads for both mainstream and adult traffic.
"Instead of going through each campaign multiple times a day to locate the Sources that converts, to unlimit them or add them to a whitelist campaign, where you're bidding higher, you can now create a few Custom Filters and have those do this work for you," the company said. "You can also have them exclude low-performing Sources, Sub-Sources, countries, browsers, OS, languages, etc."
Alexandra Praisler, head of sales for PlugRush, added, “In today’s world, saving time and being very effective at the same time is something everyone desires. In the digital marketing world it is very important to have the right tools to help you get the ROI you want. Our goal was to create a tool that can be customized to their needs, by each and every advertiser and affiliate in our platform."
While all advertisers in the PlugRush network are welcome to use the PlugRush Automated Rules feature, the company said it only makes sense if you meet the following single requirement: you have to use conversion tracking. It is easy to set up, but if that does not convince you, PlugRush has created a detailed guide for every step of the process.
Learn more about our Automated Rules here. Users may contact the PlugRush team through the Support Center.