CYBERSPACE—Online lingerie and pleasure products retailer XCrave.com has launched a beta test of its social wishlist. Models, performers and other entertainers and public figures are invited to apply to test the new upgrade offered by the ecommerce site.
“XCrave’s social wishlist tackles many of the problems experienced by our competitors,” says XCrave President and CEO Michael Craven. “Other, similar setups which offer a way for entertainers to receive gifts from their fans and supporters offer privacy in terms of shipping addresses, but are experiencing a high rate of chargebacks—which means the entertainer receiving a high-ticket item as a gift often also experiences a request from the wishlist site to return the item when there’s been a chargeback. This leaves a bad taste in the entertainer’s mouth, and a negative experience all around if the entertainer chooses to keep her gift and not honor a request for a return.”
Continues Craven, “XCrave’s social wishlist setup protects the privacy of the entertainer’s shipping address, and also mitigates chargebacks by including a verification system, which forces the fan to prove that he or she is indeed the person making the purchase. This makes it incredibly difficult for them to later file it as a fraudulent charge on their card; as a result, purchases are guaranteed, the entertainer doesn’t have to worry about being asked to return their gift, and everyone is happy—which is what gift-giving is all about!”
In addition to state-of-the-art privacy settings and chargeback protections, XCrave’s social wishlist setup also offers something extra for entertainers: the ability to be their own affiliate marketers. Not only can models and performers suggest their wishlist of preferred and favorite items to their fans, they can also earn a percentage of the sale as a commission—making XCrave’s mission statement of “Make Money, Get Gifts” a reality, and allowing celebrities to double their pleasure: once when they receive their gift, and then again when they receive their commission payment.
Entertainers interested in beta testing XCrave’s social wishlist setup may apply here.
For affiliate sales and social wishlist inquiries, email [email protected].
For other information, visit XCrave.com/shop or follow on Twitter: @XCraveList.
