Ukash Turns Site Visitors into Paying Customers with Anonymous Virtual Cash; TAB is Preferred Supplier in North America

LOS ANGELES—Ukash, the leader in cash-based online payment processing for mainstream, mobile and gaming websites across the pond now opens its successful processing model to the online adult industry and has partnered with The Adult Broker as a preferred partner in North America. Both will be on hand at Webmaster Access Amsterdam, Sept. 25-27, 2009.

Thanks to Ukash’s multiple-patented Smart Voucher technology, online consumers without a bank account, credit or debit card, as well as those concerned about credit card fraud or identity theft, are able to exchange cash for uniquely assigned Ukash PIN numbers in order to shop within the virtual marketplace in confidence and anonymity. No personal financial details need ever be declared during the transaction.

Initially launched in the United Kingdom, Europe and South Africa with proven success in the online gambling, gaming and VOIP sectors, Ukash is an ideal payment partner for adult merchants who wish to attract viable and sizable cash markets and also consumers who are increasingly sensitive about the use of their personal data online. Ukash is free for the consumer – there are no loading fees or transactional charges.

Adult online merchants can benefit from using Ukash in the following ways:

  • Incremental revenue from a growing and demanding cash market
  • Reduced shopping cart abandonment rates
  • All payments are assured – charge-backs and repudiations are eliminated
  • Access to the rapidly expanding global cash network
  • Simple integration

Mark Chirnside, chief executive officer, Ukash, explained: “Ukash has remarkable success in the gambling and gaming markets where anonymity for consumers is a high priority.”

Ukash is an anonymous and secure way for consumers to pay for entertainment online, without inputting their personal financial details. Adult online merchants can benefit by increasing their bottom line, acquiring more repeat customers and leveraging their transactional expenses by partnering with Ukash.“

“I look forward to all that is possible for Ukash and the online adult programs that team with them for their sites and mobile ventures.” Says Lori Z., The Adult Broker.

With The Adult Broker’s veteran experience in the adult market, Ukash will have the opportunity not only to bring their successful model of processing, but also the opportunities to help those very programs expand into additional areas and territories in which Ukash dominates presently.

Ukash, which is available in the UK, mainland Europe, South Africa and Australia has an existing global network of 275,000 issuing points and can be obtained online in many European countries, allowing consumers to make easy, private and secure online payments any time of the day from virtually anywhere in the world.

For more information visit www.ukash.com.