LONDON—Mobile performance network Reporo announced the launch of Traffic Deals in its Self Service platform.
The Traffic Deals product allows advertisers and marketers to set-up campaigns that target one specific site and advertising format.
“Reporo is no longer a blind network,” Reporo's Marketing Director Nicolas Bigaignon commented. “Since we launched our Self Service platform last year, our aim has to become more transparent and accessible to our partners, whilst still retaining our full commitment to sales and account management for clients who need our expertise. With the recent launch of Smart Optimisation, Remarketing, Traffic Tokens, Live Chat and now Traffic Deals, our platform now delivers a huge range of functionality to our advertisers that enables them to get more control and ultimately increase performance within their own campaigns. Once you couple this functionality alongside our high volume, global traffic, it is clear that Reporo has entered a new era in its long advertising history.”
Reporo, which serves more than 40 billion ads a month, has worked with key publishers to offer deals in which advertisers and marketers alike can exclusively target those sites.
With more and more volume becoming available, having the option to target particular sites based on performance has become a necessity. Reporo has responded to that demand. Advertisers simply select the desired site and advertising format, choose their preferred targeting and budget, and will immediately be able to start a campaign with the best of Reporo's traffic that suits their product and performance metrics.
Reporo will demonstrate its new functionality at the following shows:
LALExpo Columbia: July 11-13
AW Berlin, Germany: July 18-19
Qwebec Expo, Canada: Aug. 4-7
Webmaster Access Amsterdam, Netherlands: Sept. 15-18
European Summit Prague, Czech Republic: Sept. 20-23
For more information, visit Reporo.com.
