From: Pointer Advertising
07-30-2007
RALEIGH, N.C. - Lindsay Michael, president of Pointer Advertising, has announced that the company is bringing full-color, letter-press and large- format printing in-house as an option for clients.
Michael said the company will produce its clients' print work entirely under one roof - from conception to completion.
"Printing is a valuable tool that can effectively drive traffic to a website," he said. "This move also allows us to offer merchandising programs that add new income streams to our customers' businesses."
Pointer Advertising now offers four-color process printing on a Komori press, which is used for pieces such as calendars, signing cards, custom playing cards and flyers. Letter-press printing is available for specialty items such as invitations, announcements and event tickets. Large-format printing is available for posters, banners, trade-show panels and backlit display advertising.
"We are making it easier for our clients to get their needs met in one place," Michael said. "It just makes sense for us to provide them with that option, especially when adult companies can experience problems getting their materials printed due to content.
"We can complete a design job and then watch it being printed on the press. It allows us total control over the final piece, eliminating the risk of receiving the job from a vendor with mistakes or color issues. Problems are caught instantly, and that saves our clients time and money."
For more information, visit PointerAdvertising.com, call (919) 250-8321 or send e-mail to [email protected].