CHICAGO, IL—Leading digital entertainment company SK Intertainment is expanding its online portfolio again. After announcing the acquisitions of WWTDD.com and LastMenOnEarth.com last week, the company is increasing its stronghold on the men’s pop culture marketplace by adding Egotastic (Egotastic.com and EgotasticAllStars.com) to its rapidly expanding network of men’s entertainment blogs.
Chicago-based SK will assume hosting and marketing duties for the site, one of the web’s biggest celebrity hubs with more than 200 million page views monthly. Established in 2005 and known for its testosterone-driven coverage of celeb culture, video game/movie reviews, and humorous WTF posts of the day, the site boasts a dedicated global audience of nearly ten million readers per month amongst the coveted 18-49 demo.
"What's not to love about Egotastic? I've been a daily reader for almost ten years now. With a ton of compelling content and a large, loyal audience, we're eager to bring the site to new heights by adding it to our network," said Mr. Skin himself, Jim McBride, who sits at the helm of a multi-million dollar empire after sixteen years in the business of celebrity skin. Featuring photos and videos of more than 24,000 scantily clad actresses, Mr. Skin is the world's largest sexy celebrity database.
