TORONTO, Ontario—The team at Grand Slam Media has made it no secret that they have been working diligently to develop and introduce a new platform to the business. As the brokerage ramps up for its launch, the executives have devised a new leadership structure, promoting key players internally and welcoming aboard an industry vet to helm the charge.
In April Grand Slam Media lntroduced Robert Merdock as general manager. Just shy of having two decades of experience in mainstream and adult advertising operations and media sales, Merdck brings a wealth of knowledge about managing digital media businesses. Merdock is confident that he will be successful in achieving flow and positive growth within the Grand Slam Media family. “It is undeniable that GSM has the most cohesive and charismatic team of any advertising company in the business. The entire crew has committed everything to the industry and making it better," Merdock said.
He added, "I love these people for their focus and am looking forward to further organizing and optimizing our productivity and delivery as we venture forth to new horizons. Especially as we get closer to our big upcoming launch.”
While the team embraces its new hire, they also celebrate the advancements of some of the company's core members. Kelan Stone was recently appointed to director of sales for the company. Having cultivated his leadership skills as a competitive collegiate athletics coach and honed his expertise in the traffic business as one of Grand Slam Media’s initial hires, Stone is primed to lead the sales team. “The opportunity to drive this sales ship is one that I could not turn down," he said. "Our sales team is comprised of rock stars making my job easy, but it is my duty and commitment to heighten GSM’s reach and inspire consistent growth quarter after quarter.”
Andrew R. has been promoted to senior sales executive. A fresher face to the industry, Andrew catapulted himself from a “newbie” to a sophisticated and strategic sales executive in a matter of months. Now in his third year at GSM, Andrew leads sales with his sharp and decisive vision and is a consistent producer blasting past his personal sales goals and aiding his teammates in exceeding their revenue objectives every quarter.
Chris Coupland, a familiar face on the tech side of the business for over 10 years, also transitioned into a new role. He is now the director of operations, with a special focus on the new technology arm that the company is slated to introduce in the coming weeks.
“I’m an avid sports fan,” said Grand Slam Media’s Luke Hazelwood, “and we all know that there is no ‘I’ in team. It has taken some trial and tribulation, hires and fires, but I am pumped because I know we have it right now. We are thrilled to have someone like Robert on our team and lend his hand in pulling everything together for a more cohesive and efficient company. Kelan and Andrew are poised to lead the sales team to new frontiers, and Chris is integral to the new solutions we are bringing to market. When you think of key people in this business, you think of those four and I am happy to see them all in positions of limitless growth.”
Grand Slam Media is mobilizing its troops to be ready for a major upswing in its business. With the launch of a new technology platform only weeks away, the team is prepared for game time.