VIENNA, Austria—Dimoco, a mobile payment and messaging provider with connections to network operators all over Europe, has published an analysis of the French carrier billing market in conjunction with Juniper Research and Price Waterhouse Coopers.
With a whopping 71.6 million mobile subscribers, carrier billing is the leading digital payment method with the broadest reach in France. Via Dimoco carrier billing, goods and services can be billed as one-off and subscription service, within a price range of 5 cents to 30 euros at Orange, Bouygues Telecom, SFR and Free/Alice.
While ePublishing (2.2 billion EUR revenue in 2018), eGames (2.3 billion EUR revenue in 2018) and home videos (1.6 billion EUR revenue in 2018) are expected to grow, the digital music segment will slightly decrease to 104 million EUR revenue in France in 2018.
“As the leading carrier billing provider we gain deep market insights which we happily share in our outstanding publications,” says Gerald Tauchner, Dimoco president and CEO. “France is a huge market which gives merchants a great chance to use carrier billing to boost their sales achievements.”
Goods and services can be easily billed as one-off and subscription service and within a price range of 5 cents to 30 euros via the carrier billing versions: Direct Carrier, and Internet Service Provider Billing. With Dimoco carrier billing, companies can reach a potential of 71.6 million mobile subscribers in France.
According to the new market special, carrier billing is the number one digital payment method with the broadest potential reach. The smartphone penetration rate has increased by more than 40 percent in the past years, currently reaching a height of 61.4 percent. The French mobile network market is operated by Orange (37.8 percent market share), SFR (29.9 percent market share), Bouygues Telecom (15.5 percent) and others (16.8 percent).
The French digital content market is divided into four segments: publishing, e-games, home videos and music. The publishing area—including e-books, e-magazines and e-newspapers—will increase from 1.3 billion euros in 2015 to 2.2 billion euros in 2018. The e-games market is leading the digital content market area with an expected sale of 1.8 billion euros in 2015 and 2.3 billion euros in 2018. Home videos will double revenues from 768 million euros in 2015 and 1.6 billion euros in 2018. In comparison to these three growing markets, the digital music segment will diminish from 133 million euros in 2015 to 104 million euros in 2018.
The entire digital content market in Europe will show a market growth of 32 percent from 28 billion euros in 2015 increasing to 37 billion euros in 2018. In 2015, 2.6 billion euros and in 2018 7.2 billion euros of that amount will be billed via carrier billing in Europe.
All Dimoco publications are publicly accessible and can be downloaded for free: http://www.dimoco.eu/publications.html.
