CYBERSPACE — DatingFactory.com has announced plans to integrate the NATS backend management system into its award winning platform.
NATS, Next-Generation Affiliate Tracking Software, is a leading affiliate program backend solution produced by Too Much Media. NATS has become the foremost solution chosen by many of the top third party adult content providers.
"Following the affiliates’ needs has always been a driving force at Dating Factory," said Tanya Fathers, CEO of Dating Factory. "We understand that each market is different and believe the NATS management system will give more tracking opportunities and transparency to anyone who chooses to use our platform."
Dating Factory has a fully customizable platform, making it easy for affiliates to create and run their own online dating site. As a true white label dating platform, Dating Factory does not maintain its own brands. Instead, they focus on providing the backend, customer database, technical and marketing support their affiliates need to be successful.
"It was great working with Dating Factory to integrate them into our NATS software," said Stephen Sprague of Too Much Media. "Our system offers Dating Factory users a broad range of features that will allow them to run a more efficient affiliate program."