Williams Trading Co. Hosts Second System JO Gelato Contest

PENNSAUKEN, NJ — In celebration of November’s highly successful System JO Gelato Contest, Williams Trading Co. has a second opportunity to win a Become The Dessert custom store display bike during the month of December. The Become The Dessert custom bike valued over $4,000 and is not only a working bicycle, but a seriously creative System JO Gelato product display that is eye catching on the retail floor.
“Congratulations Romantic Adventures in Pearl Mississippi for winning the first Become The Dessert custom bike,” says Erin V., marketing and vendor liaison. ”Your Gelato store display is beautiful, creative, and so sweet with a candy bar!”
To particpate, place a minimum order of $150 for the new System JO Gelato product range and send a picture of your creative and exciting Gelato store display to the attention of Erin V at [email protected]. The store with the most prominent, eye-catching display wins.
Contest Rules:
  • All dealers must be an active customer of Williams Trading Co, brick and mortar only
  • Photos submissions must be submitted no later than December 31, 2016
  • Participating dealers must purchase the new System Jo Gelato Product Line 
1ST Place Winner -  Become the Dessert Custom Bike
2ND Place Winner - Store Basket valued of $250 of System Jo Products
3RD Place Winner - Store Basket valued of $100 of System Jo Gelato Products
“We thank all for your response, and hope that you will continue to create beautiful in store merchandising,” says Scott D., director of sales & marketing. “We also thank our System JO brand ambassadors for their amazing support of our adult industry retailers.”
For product ordering and shipping information, contact a Williams Trading sales representative at 800-423-8587 or visit WilliamsTradingco.com.