Williams Trading Co. Adds Lelo's Enigma to Its Product Lineup

PENNSAUKEN, N.J.—Williams Trading Co. has announced that it is now stocking a new product from popular pleasure products brand Lelo: the Enigma. The new Enigma is featured in the Williams Trading Weekly picks at this video link.

The Lelo Enigma is available in two of Lelo’s signature colors:
LE8182 Lelo Enigma Black (Net)
LE8175 Lelo Enigma Deep Rose (Net)

Reminiscent of Lelo’s Sona products, the Enigma combines deep, sonic stimulation that engages the entirety of the clitoris with an internal arm that brings gentle pulsations to the G-spot.

This product is being marketed to consumers who are already familiar with sonic wave stimulation and want to add an internal component to their play, as well as beginners who are unsure about whether internal or external stimulation is right for them, as each component can be operated independently.

More compact than a rabbit-style vibrator, the Enigma features an ergonomic curved body that fits in the palm of the hand, and at just 5.5” long, the internal arm is just long enough to reach the G-spot on most women.

For those already familiar with the Sona, the Enigma is operated with three buttons on the body of the toy. A full charge allows up to two hours of use, but there is an automatic shut-off after 60 minutes to preserve battery life. The Enigma can be left in standby mode for 90 days.

Since its inception in 2003, Swedish company Lelo has won more than 110 mainstream awards, is one of the most well-known brands in the pleasure product industry, and can be found in 58 countries worldwide.

In support of these new products, Williams Trading Co. has added the Enigma to the New Releases Flipsnack and has created a Custom Landing Page, accessible through the banner on the Williams Trading Co. homepage, for customers to shop. Williams Trading Co. also offers retail testers for all brick-and-mortar store locations that are adding the Enigma product line to their store lineup. Contact a Williams sales rep for more information.

To learn more about Lelo’s Pulse Wave technology, all current and new Williams Trading Co. customers can log into Williams Trading University and take the Lelo: Sona and Lelo: Sona 2 courses, which can help retailers learn about the features and benefits of the sonic wave technology the Enigma employs.

For ordering and product information, call a Williams Trading Co. sales representative at (800) 423-8587 or visit WilliamsTradingCo.com. For drop shipment and e-commerce support, click here.