SAN FRANCISCO—Vibratex, the sole North American importer of the Magic Wand brand, announced that its "Pleasure as Art" commissioned piece will be on display later this month at the Good Vibrations downtown location in San Francisco. The piece is located prominently in the Good Vibrations store window facing Mission Street, marking the sculpture’s first public display.
Explained Vibratex CEO Ken Herskovitz, "Our whole team is excited for this opportunity. We’re so grateful for our friends at Good Vibrations and can’t wait to share the piece with everyone who drives or walks by their storefront."
Vibratex commissioned Miami-based artist Dafne Blade to create the sculpture, which makes use of 100 decommissioned wands and features a detailed, original painting. The resulting piece—which Mashable referred to as "not only stunning but evocative of Game of Thrones—and its residency at Good Vibrations show a strong and lengthy partnership with Vibratex."
Magic Wand has been a major part of Good Vibrations’ story from the beginning. In the company's early days, Good Vibrations founder Joani Blank would buy "back massagers" from mainstream retailers to then sell in stores for customers seeking a different kind of buzz. Having the sculpture on display at Good Vibrations marks a new chapter for the brands' collaborative history.
Explained marketing director for Good Vibrations Lisa Finn, "I couldn’t be more excited to bring this piece to our storefronts, to display this for our customers, staff, and passers-by alike to view. This sculpture is so powerful—and I don’t mean that just because it’s got 100 powerhouse vibrators incorporated into it—but because of the feelings of passion, intimacy, and the idea of embracing our pleasure as a form of art that it evokes. Dafne Blade’s work is something truly striking, and I hope that anyone in the Bay Area takes the chance to come and see their piece in person with us."
Vibratex’s "Pleasure as Art" piece has drawn praise following its appearance at both the Altitude and ANME trade shows earlier this year. Most recently, the sculpture was on display as part of Las Vegas’ Erotic Heritage Museum’s (EHM) "Sex in Space" exhibit. During that time, Magic Wand and the EHM hosted a reception with artist Blade, who shared some of their creative process and experiences with an intimate in-person audience.
The "Pleasure as Art" piece will be visible in the large window at Good Vibrations’ Mission Street store located at 899 Mission Street San Francisco, CA 94103, starting in mid-November through the winter season. The store is open daily from noon to 8:00 p.m.
For all Vibratex and Magic Wand sales questions and inquiries, contact Eddie Romero, director of business development, via [email protected].
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