POMPANO BEACH, Fla.—M.D. Science Lab, makers of the Swiss Navy brand, officially premiered its newest additions at the July 2023 Adult Novelty Manufacturers Expo (ANME) trade show this past week.
Said ACS, M.D. Science Lab’s vice president of sales and marketing Briana Watkins, "Being able to connect with our customer-partners last week was incredible. There’s nothing like being able to physically share our newest products with our favorite people. Many of our products involve taste and sensations that need to be experienced. I speak on behalf of our entire team when I share that this was truly our most successful ANME show yet!"
Swiss Navy premiered two new flavors of its bestselling Swiss Navy Deep Throat Fast Acting Oral Numbing Spray. Joining the original flavor of salted caramel, mango and chocolate mint will also now be available in a two-ounce bottle size.
Said Watkins, "Both of our new Deep Throat flavors received glowing feedback. We’ve gotten so many requests to expand our flavor options and the new mango and chocolate mint flavors were the hit of the show."
Added Watkins, "It was also great to have our entire Swiss Navy sales team in attendance this year. We even had Kerrie McKinnon, our Australian rep, attend. This year’s ANME show truly felt like a celebration."
Swiss Navy’s team was also able to celebrate its SE Award win as Lubricant Company of the Year.
After wrapping up ANME Show orders, Swiss Navy reported record-setting order numbers. Much of this was attributed to the two new Deep Throat flavors already being in stock and ready to ship.
Said Watkins, "Buyers were really excited about our new products and our entire Swiss Navy lineup. Swiss Navy is known for creating the best lubricants on the market and we wanted to add products that reflected our quality and commitment—and to receive an award that honors our dedication, well, that is just icing on the top of a great show!"
For more information on all the newest products from Swiss Navy and to place orders, contact a Swiss Navy sales representative.
To see the latest Swiss Navy product range, visit swissnavy.com.
For sales and marketing resources, visit Swiss Navy’s B2B Resource Center at b2bswissnavy.com.
To learn more about becoming a Swiss Navy Certified Expert with free online certification, visit swissnavycertifiedexpert.com.
