Swiss Navy Releases New Quarterly Lookbook

POMPANO BEACH, Fla.In honor of Paris Fashion Week, M.D. Science Lab, makers of the Swiss Navy brand, has released a brand image assets lookbook specifically created for its retail partners.

Said ACS, M.D. Science Lab’s vice president of sales and marketing Briana Watkins, "It seemed fitting to start the year with New York Fashion Week and to also celebrate the last fashion week of the year, Paris Fashion Week. We are constantly looking for ways to better serve our retail partners. Being able to provide them with intentional images in various sizes will help make their lives easier and eliminate tasks that may disrupt their valuable time. Plus, our visual images are created to help drive their sales."

Swiss Navy has a history of participating in Fashion Weeks and was an official sponsor of the "New York Fashion Week x Runway 7 Fashion Show" in February of this year. M.D. Science Lab’s Swiss Navy brand was chosen for its focus on intimate wellness.

Swiss Navy’s first quarterly lookbook is now available to retailers on its B2B website.

The lookbook contains a variety of images designed to build consumer awareness, increase sales, create customer loyalty, and give retailers a competitive edge in the marketplace. New lookbooks will be introduced quarterly, and assets are available for download and can be created in a variety of sizes depending on retailer needs.

Said ACS, senior sales executive for M.D. Science, Lab Cheryl Flangel, "Store owners are already using our lookbook images within their stores and on their websites. We’re thankful that we’re able to help retailers with fresh brand assets to strengthen their relationships with their own customers and are looking forward to hearing more positive feedback from others."

To see the latest Swiss Navy product range, visit swissnavy.com.

For sales and marketing resources, visit the Swiss Navy’s B2B Resource Center at b2bswissnavy.com.

Retailers and their staff are encouraged to sign up for free online certification training to become a certified Swiss Navy expert at swissnavycertifiedexpert.com.

For more information about M.D. Science Lab, please [email protected] or visit swissnavy.com.