Svakom Set to Showcase at Pride Amsterdam's Canal Parade

LOS ANGELES—Svakom will showcase its latest sex toy at Pride Amsterdam's Canal Parade this Saturday, Aug. 3.

The premium adult products brand has partnered with EasyToys for the event in a fitting example of the festival’s theme "Stronger Together."

“By partnering with EasyToys, we combine our efforts to reach a wider audience and make a bigger impact. Together, we aim to challenge societal norms and encourage open conversations about pleasure and wellbeing,” Svakom global marketing and PR manager Weronika Szczesna said. “If you’re at the Canal Parade, take pictures and tag us at @svakomtheofficial”

The Canal Parade is scheduled for this Saturday, Aug. 3 from noon to 6:00 p.m., with the route extending from Oosterdok to Westerdok. Pride Amsterdam runs from July 27 to Aug. 4, 2024.