Retailers Get Boost from Novelty Manufacturers

LOS ANGELES—Pleasure products are among the most popular items in adult retail outlets, and manufacturers CalExotics and its sister company Jopen have teamed up to assist retailers with in-person and online support.

Retail support is a primary focus of the two companies and can be seen through their ongoing efforts. For online support, the CalExotics Institute is available. This serves as a resource for industry professionals to learn about CalExotics and Jopen products, along with the latest merchandising and sales techniques. The portal also offers sexual health and wellness information to help further educate users.

In-store support is available through training and merchandising assistance. Recently, CalExotics and Jopen teamed up to assist Florida retailer, The Adult Store. The 8,000 square foot store was recently remodeled, and the CalExotics and Jopen team assisted in bringing in new products and merchandising assistance. Sales support was also provided, with product videos, displays, testers, and more. William Beach, General Manager/Buyer of The Adult Store for the past 18 years, said, “Thank you CalExotics and Jopen. Your prompt assistance and supportive team have helped make our remodeled store an even bigger success.”

“This type of work is something we thrive on. Retailers are the heart of our business and helping them is a top priority,” noted Susan Colvin, founder and CEO of CalExotics.

CalExotics retail efforts were also recognized at the 2016 StorErotica Awards. The company was the inaugural winner of the Retailer Favorite of the Year Award. The award was given to the company based on retailer feedback and industry-wide votes.

Jackie White, Executive Vice President of CalExotics, stated, “We offer assistance to retailers across the globe. Our team travels more than 750,000 miles per year to ensure we supply retailers with the support they need to thrive.”

To request support for a retail location, contact Jackie White. To access the CalExotics Institute and other resources from the companies, visit CalExotics.com and Jopen.com.

For images and information about The Adult Store, click here and/or visit theadultstoreonline.com.