LONDON—Sexual health outfit MysteryVibe on Thursday launched an equity crowdfunding campaign on Seedrs. The funding from this round will go towards new product development, research and medical studies, team expansion and inventory building to support sales growth across the U.S. and U.K. This marks MysteryVibe’s first-ever equity crowdfunding campaign, following a year that saw its direct sales more than double.
Since inception in 2014, MysteryVibe has been invested in the sexual health sector not just to create groundbreaking medical devices, but also to emphasize the importance of sexual health in the context of one's wellbeing. The company's first product, Crescendo, is designed to mimic human fingers, adapt to any body shape, and deliver targeted vibrations precisely where needed. Crescendo was followed by Tenuto, a wearable vibrator created to help with erectile dysfunction, delayed ejaculation and improved arousal during intercourse; and Poco, a compact bendable device that fits in the palm and was designed to help with Vulvodynia and other pain conditions. MysteryVibe’s products have won over 20 international awards from Virgin, Red Dot, IFDesign, IDA Design Award and many more. Its claim to fame is beating Apple Watch at the highly coveted Design Week awards in 2018.
The MysteryVibe team has expanded its coverage and reach through more FDA II devices, educational content, marketing, endorsements and partnerships. Earlier this year, it become the first company to partner with Google Home to provide free sex education to 2 billion-plus devices. As MysteryVibe continues to innovate deeper into wider areas that affect sexual health—like its recently launched Universal Remote, which helps spinal injury patients regain arousal—its has continuously strived to mainstream a category that has been relegated to the fringes and shamed for years.
Commented Dr. Soum Rakshit, MysteryVibe CEO & co-founder, “Crowdfunding and crowdsourcing has been integral to building all our products since the beginning. We are really excited to launch our first ever equity crowdfunding and be able to share our journey and future success with our community.”
MysteryVibe’s equity crowdfunding campaign on Seedrs will allow the company to continue its sales growth in the U.S. and U.K., as well as expand its product lines by four new medical devices in the next 24 months. Investors who participate in MysteryVibe’s funding round will also receive perks like discounts on current product line, early access and exclusive deals on future products, and equity in the company. Within the first 48 hours of its launch, the campaign as already reached 87 percent of its goal.
MysteryVibe can be found online at MysteryVibe.com and on Twitter, Instagram and Facebook.
